Social Networking Definition and it’s Pros and Cons

Hello mate! Do you want to know what is social networking definition, its advantages and much more about it?

Then take a deep breath because this article is full of some superb information of this sort.

What is Social Networking Definition?

It is a platform where people can interact and communicate with each other.

It is the primary cause of uniting people.

People talk to each other. In this way, the understanding among them increases which proves to be quite better for building a healthy society.

Social media interaction is growing for business purposes also.

If people don’t know each other, then they would naturally hesitate in doing any business with each other.

Enterprise Social Networking Definition

This word is used when an organization uses social networking.

This may be to spread the business or to share smart ideas.

Types of Social Media

Apart from social networking, it has some more forms.

Modern ones are disclosed below:

1) News Network

It is the primary source of spreading news.

The story can be related to anything.

People love to be updated about the happenings in other parts of the world, so they like this network.

2) Sharing Media And Other Similar Stuff

In this network, you can share pictures and other related stuff.

On some sites, you are asked to make an account before doing so.

People exchange information with the help of images in this network.

Some sharing media sites are better at content moderation than others

3) Blogging

It refers to writing a blog.

They are quite informative.

You can use the blogger platform by Google to publish blogs for free.

Also, read How To Create a Web Page for Free? My Google Sites Web Page

4) Online Forums

Here people are allowed to discuss various topics.

They can also find a solution to their unanswered questions easily by posting their questions on forums.

Social Networking Services Definition and Examples

It refers to an online service that allows people to communicate with each other.

These services are provided by free data app.

The applications are not only online, but they are offline also.

Social Network Apps

As mobile users are increasing quite rapidly from time to time, so the need for networking apps arose.

For this reason, many apps are serving their best in this regard and providing essential services to their users so that the long distances become shorter and people can communicate with each other quickly.

Some most popular ones are listed below:

• Whats app
• Viber
• Messenger
• Instagram
• QQchat
• Snap-chat

Social Networking Sites

As there are many internet users, so these sites also have a large number of users.

Some famous sites of the sort are:

1. Facebook
2. Linked-in
3. Twitter
4. YouTube
5. Quora
6. Stumble-upon

People enjoy while being on these sites

Also, read Facebook vs Twitter. Who is the Real Star? [Infographic]

History of Social Networking

It is quite difficult for a human being to survive alone.

We always want someone to talk to. Living life alone is great pain.

To begin with, people have always been intended to be in connection with their relatives and family.

In the olden days, it was very much difficult because technology was not much introduced those days.

People had to visit their relatives and loved ones to talk to them.

In starting they used many methods to keep in touch with their loved ones.

They used pigeons and telegraphs.

Then in 1971, a significant change came when the first email was sent.

The message in this email was from the first row of your keyboard, i.e.,‘ qwertyuiop.’

Then browsers were introduced and then in 1984 the very first social networking site was launched.

After that, the process continued, and many more site of such category was presented.

Some sites got much fame while some didn’t get any success. Well, it all depends on the users and their needs.

In 2003 Linked-in was introduced. It got much success.

In 2004 a site got launched, and the fame it got is quite massive.

The site is non-other than Facebook.

No doubt, this site changed the way how people used to communicate and made it quite more comfortable for them to do so. It has more than 140 million users across the world.

You would love to read What is SMTP Email Server and SMTP Port Number?

Social Media Statistics

How Many People Use Social Media?

• You would be quite amazed to know that before the start of 2017 more than 2.8 billion people became social media users.
• Mobile social media users have also been increasing from time to time.
• From 2016 they rose by almost 20%
• In each of the countries USA and, UK more than 70 per cent of people have an account on social media sites.
• Facebook, the most popular website of the sort, has more than 1 billion active users on it each day.
• Almost 2,5 billion comments are discussed on Facebook each day.
• Twitter has more than 80% of users that are active on their mobile phones.
• Snap-chat that is become the next most popular website after Facebook has almost 100 million active users that are seen on it each day.
• Youtube, video sharing, and watching site, has nearly 1 billion users.
• More than 30% per cent of people who use the Internet use you-tube also and are its users.
• According to 2017 statistics of Facebook, almost 70% of people of the Australian population use Facebook monthly.
• Facebook has nearly 75 % of total males who use the internet while more than 80% of females who are internet users use this social media site.

Advantages and Disadvantages of Social Networking

Advantages

• They help you to communicate with your friends, family and other people you want to be connected with quite quickly. You can soon get in touch with the people you meet 5-10 years ago with these sites.
• Moreover, you can follow the people you like on Twitter and other similar sites to remain updated with the happenings in their life.
• You can follow famous personalities on such sites also and learn a lot from them.
• It is a source of spreading knowledge.
• Many online courses are conducted on Facebook, Skype, and other similar platforms so that people may easily learn at the ease of sitting at their homes.
• On such sites, you will find the discussion about the latest topics and views of people about them.
• You can take a topic and debate it easily with many people on it using these sites.
• You can remain updated about the latest happenings of different parts the of the world whether you may be present at that location or not but you can get the happenings of that place on social sites quite quickly.
• It is an excellent source for outsourcing businesses.
• People in the industry use it to promote their products to people.
• Thus it is a source of great joy. People enjoy being on such sites.

Disadvantages

• There is a privacy issue on such sites.
• The young generation instead of giving time to their studies spend much time on it.
• There are dishonest people everywhere. Thus while using such a site one should be careful enough.

Also Checkout Advantages & Disadvantages of Internet

What is the Importance of Social Media Marketing?

It has great importance in the branding of a product or company.

1) Targetted Traffic

The posts on social media can easily drive targeted traffic.

When you do a new post on a site, then it takes some time for that post to get rank on Google or other search engines but by posting it on social media, you can get a lot of visitors quite easily.

Leveraging features like hashtags and paid advertising allows for precise audience targeting, ensuring content resonates with suitable viewers. Explore reputable online social media marketing textbooks for more insights on optimizing social media strategies and enhancing targeted traffic.

2) Relationship With Audience

You can build a good relationship with your targeted audience if you are active on social media sites.

In this way, you can get more and more visitors who will no doubt at some time be converted into your potential customers.

Thus be active on such sites and answer the queries of your audience.

3) Loyal Customers

If your brand has active social profiles, then you will surely get some loyal customers.

If you give time to your audience online then they will also show loyalty and will help in the branding of your product in a competitive market

4) Increase in Sales

People will know more and more about your product and services.

In this way, you will witness an increase in the sales of your product/services.

Top 3 Free Social Media Management Tools

These include:

1. Hootsuite
2. Social Pilot
3. Buffer

Final Words

The social networking definition is quite vast.

It refers to the interaction among people online by some platforms.

To sum up, the way people communicate is changing from time to time because of the introduction of some new technologies.