First created by a talented professor of marketing, 4 Ps for Marketing have become 4 Giants at the heart of understanding them. For 20 years after the proposed 4 principles, the companies … [Read more...]

Storytelling is the latest marketing trend, but what makes it special? Today, traditional ads are less likely to capture people's attention, especially if we talk about the modern … [Read more...]

API stands for Application Programming Interface. It is a set of functions that allow users to access the data or components of the tool. In other words, an API is a set of methods for … [Read more...]