Nowadays, everyone who wants to be someone is making themselves known through video. With people spending a lot of their time on apps such as TikTok or the video section of Facebook, it’s clear that online videos are the future. If you want to be someone, you need to make a video that can go viral.
With that in mind, it is not easy to create video content – not without using a good video editor. The problem is that most of the good programs cannot be utilized without a paid subscription. However, there are still some worthy programs that you may try out – and they will not cost you an arm and a leg.
Videos Can Be Made on a Budget
Many online marketers refrain from diving into video makers, simply because they believe it is too expensive. With that in mind, using a video editor does not mean that you will have to blow a hole through your budget.
Sure, many video editors require you to pay for the premium features – but even those programs have free plans. Unless you are planning to make something super ultra-fancy, you don’t need any of those premium features. Look at how viral TikTok videos have become – and most of them don’t even use any effects.
What matters most is how you put together the video. You cut and edit it to send a message – and if the message is received at the right moment, it will go viral. You can probably film with the cheapest camera you find; if people like the message, the video will conquer the Internet.
What Makes a Good Video Editor?
With that in mind, while it’s the message that matters the most, it can’t hurt to use a good video editor to create some aesthetic content. Here are some factors to consider when searching for video editing programs:
- Multiple convenient features within their free plan
- Trimming and cutting features
- No watermark (or at least a faded watermark)
- Multiple transitions and effects
- Free trials for those that can only function as paid editors
- Possibility of music addition
- Gallery containing built-in pictures, videos, and music
- Unique templates for videos
The more features it will have, the more you can reap from the program. A good video editor will offer both premium and free tools that you can use and benefit from.
Pros and Cons of Online Editing
When you are editing videos, you can usually go two ways: online editing and software editing. Online editing works with a Cloud base, which means that you can edit from anywhere as long as you have an Internet connection. You also have the option of storing it in your account, which means it will take less computer space.
The issue is that since it relies on the Internet, you can’t do online editing if you aren’t connected. You may also expect some low-level features, but this will mostly depend on the program that you go for.
Video Editors to Consider
There are many good programs that you may want to consider, all of which may allow you to edit like a pro. Here are only a couple of them that can help you out as you make your own movie.
If you like working on websites more than you do on other platforms, then you might want to consider installing the Video Toolbox. This web based software is very easy to use, as you only have to open your browser, making it the perfect choice for those who are lacking in computer space. The program also allows you to record with your webcam if this is your preferred method of filming for your marketing strategy.
If time means money to you, then you might want to consider using WeVideo video maker. Thanks to its gallery containing millions of videos and pictures, you can easily mix and match everything in a short video. It’s a quick program that is very intuitive to use, making it the perfect choice for beginners.
Are you looking for a fast option that doesn’t require too many video editing skills? In that case, you might want to consider giving Fastreel a go. There are a lot of templates that you may use in this program, all of which should allow you to come up with a unique piece of content. You can do all kinds of tasks with this tool such as crop and resize, but there are also some awesome special effects there. Whether you are a pro or a beginner, this should come in handy.
- Powtoon Online Video Maker
Many people are adding video marketing to their campaigns, with Powtoon being quite a common choice. If your videos aim to be explanatory – a fancier alternative to a PowerPoint project – then this video maker might be exactly what you’ll need. You’ll have to sign up, but most of the features there are free of charge, making it a great choice for a content creator on a budget.
If you want to make an impressive video based on a soundtrack you believe to be appropriate, Magisto allows you to do just that. You can choose the visual content, the theme, and the music – and then edit it in a way that flows smoothly. Plus, since it is cross-platform, you can edit on your computer or your phone, depending on what is easier for you.
- Online Video Cutter
If you do not want to install any programs when creating a video, then you could go for Online Video Cutter. The platform is very straightforward to use, and it supports pretty much any format. You can trim, cut, rotate, crop, and effectively edit your video without too much trouble. No matter if you are working with video or audio – or a mix of both – this tool can be very convenient for you.
- Wave Online Video Editor
If your video production has you dealing with a lot of video formats, then you may edit video online by using the Wave video cutter. This is the kind of online editor that is not too fancy, nor too plain. The website allows you to cut, trim, put together, and apply filters to video content. You can create a lot of colorful content quite fast, whether you want to make a presentation or a short movie.
While this program is mostly used in the paid form, there are several free features that you can use with Renderfores. You can either edit on your own video footage, or you can choose from the free content from the library. You also have numerous effects that you can use and make your video look all the more attractive.
If you are looking for some cool transitions and special effects, Kizoa is the free online video editor you should look into. It is very easy to get started with it, as it requires no download, and you won’t even have to sign up for an account either. Unlike other video editors, Kizoa can also work with 4K UHD content, making it a top choice for those looking for an extra edge of quality in their videos.
- MiniTool Movie Maker
Are you tired of constantly having watermarks on your video content? In that case, you might want to consider using the MiniTool movie maker. You will also have a lot of nice options such as video splitting, trimming, caption templates, and so on. Once you add your video content, you can just add the effects and transitions. You can also make animations with this mini video tool, to spice things up a bit.
If you plan to use many effects and transitions, then OpenShot might be exactly what you need. This powerful tool has more than 400 transitions, along with more than 40 vector templates. All of these will allow your video content to go viral on every social media platform that you use.
Lastly, we have FlexClip. If you have a presentation to do but can’t be bothered with sliding through PowerPoint slides as you talk, you can use FlexClip to put together a nice video. You can split clips, only choosing the sections that you want for the movie. Plus, while there are premium features to enjoy, it has quite a decent free plan. If you are only starting your video editing career, then this online video editor might be exactly what you need.
The Bottom Line
Regardless of your needs, there is certainly a free online video maker that can help you out. Check our list, consider the features and choose the one that fits your needs the most. Then, you can become a master of viral content on the Internet.